Saturday when Oklahoma State hosts in-state rival Oklahoma in the Bedlam Series, less than a capacity crowd may be on hand at Boone Pickens Stadium. In what is becomming a disturbingly popular trend, fans looking to attend the Cowboy's home game must purchase season tickets.
A year ago Iowa State and its Athletic Director, Jamie Pollard was the first to mandate access to the in-state rivalry game with Iowa was by season ticket access. 49,516 were in Jack Trice Stadium that day to witness one of the biggest upsets in the series history. The Cyclones connected on five field goals, one with :05 in regulation to upset the heavily favored Hawkeyes. The crowd was short of capacity by less than a thousand, but with standing room, the attendance could've approached 54,000. A reliable source said regarding the game, tickets were made available secretively as the Cyclones did not sell 49,000 season tickets.
This Saturday projected attendance at Stillwater is 39,000 based on season ticket sales, leaving 15,000 empty seats. Unless OU fans want to spend $292 for season tickets for this one game, there should be less than a capacity crowd. However we know there won't be many empty seats for this game. As was the case with Iowa State in 2007, there are ways to distribute tickets to fans of the home team as well as distributing the tickets to brokers who can make the money needed for the University.
The reason for this move is based on financial issues. Iowa State and Oklahoma State cannot succeed in the Big 12, a conference which is not based on revune sharing from their television contracts, without selling out most of their home games. They demand, from their fan base that if they want to be a fan, there is a financial responsibility that goes along with it. And if the fans demand success, they must ante up their level of support.
While I understand and will defend the athletic directors for this unprecedented move, let's not forget who is responsible for letting athletic department budgets escalate. Athletic directors and university presidents have signed off on the sky-rocketing salaries that coaches are being paid today. This "arms race" is out of control and the university brass need to control their spending. Fans demand winning athletic teams and they don't care at what cost. But coaches will still coach as long as their salaries are competitive. Theoretically if Nick Saban is the highest paid coach at $300,000, then other coaches will demand like amounts. But once the athletic directors and presidents began to pay coaches millions of dollars a year, as well as bonuses for bowl games, graduation rates, etc. (which isn't this in their job description?) the financial responsibility rests back on the fan to support the program.
Don't blame the fans for inappropriate spending of university funds, blame university presidents.
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